#SHEVOTES

2017 EMERGENCY ELECTION HACK PROJECT. CREATED FREELANCE AS PART OF THE SHEVOTES TEAM

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BRIEF

When it comes to age and gender, young women are the demographic least likely to vote. In a world where they are all too often silenced and marginalised, we think it’s time for young women to realise how powerful they are.


IDEA

Create a campaign of shareable content under the umbrella idea of #SHEvotes that engages 18-24 year old women. This includes, lipstick selfies, VOX pop interviews, a marginal march, and online film using politically engaged female talent talking about politics in an accessible way. 

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